What is globalization? I usually say that the development of transportation technology frees the movement between countries. However, globalization has various perspectives. ‘Velho’ said globalization is the direction in which the world moves as a whole. I think it is different from now situation. Many countries that have led globalization have stopped globalization. In Europe, Britain exit the European Union(EU) through ‘Brexit’. The 'Marine Le Pen' of 'FN' which is France’s political party also claimed to exit the EU, And that claim was supported by many french. We call it frexit. As Donald Trump became president, The United States became more important to America than globalization, too. Similarly, it was mentioned right behind. The direction of globalization that I mentioned is for the benefit of the powerful countries. However, the globalization of this article occurred to resolve the economic inequalities of the relative week countries. Globalization is not always the same for all countries. The direction of globalization can always be changed like the anti-globalization(Brexit, frexit). But I think that the direction of globalization always seems to be determined by the powerful countries.
In this article, "MacDonaldization" was mentioned, but I did not know it and I searched it. Modern society regards rationalization as important. MacDonald was able to spread ‘MacDonaldization' because it had elements appropriate to this society. The first factor is efficiency. The reason we go to Macdonald is to end hunger. In Macdonald, You don’t have to make unnecessary human relationships to eat. And because the menu is limited, you do not have to worry. Also, you don’t have to wait long. It is a very efficient restaurant.
The second factor is calculability. Amount of Macdonald’s food can be calculated from the name. For example, big mac, large fries, double cheese whopper. Naturally, we think it is profitable to get food a lot at the same price. So Macdonald emphasizes quantity rather than quality. This allows us to think calculatively.
The third factor is predictability. All Macdonald's food and services are standardized in each countries. We can expect to eat the same flavor and the same size of food anywhere in each countries. Also, because the services of the employees are standardized, it is expected that they can be received any service regardless of race, sex, age, and so on.
Because of these factors, Macdonald could be globalized. I think this approach is right in modern society that emphasizes rationalization. But I think these factors are insufficient to explain Macdonald's globalization. Macdonald kept the basic menu, but changed the way it made foods according to culture. It changed food according to each countries and cultures, So it became a localization. Considering this, I think Macdonald's name is globalized, but does not have any power.
The main aspects of globalization are the cultural, social, political, and economic aspects, And all of which are important. I agree with this. If one of these is lacking, there will be cultural, social, political and economic sacrifices in each country, and the sacrifice will not be complete, but nations will not naturally participate in globalization.
I think globalization is difficult to succeed, and what happens afterwards is important. As glocalization part of the article, and as I said earlier, globalization does not change into one place, the direction of world. In the world, and therefore a world that is globalized in that sense is an impossible world. We can approach this part through the concept of glocalization, a good example of which is Macdonald I said earlier.
There are many ways in which we try to characterize globalization. One of them consists of two directional trends that increase global connectivity and increase global consciousness. In Korea, also, we can know making efforts for globalization in education. We have been studying globalization since elementary school, and we are trying to learn the history of countries around the world and to understand their thoughts. We also communicate with the world through various activities such as pen pal and UNICEF. Through these activities, we develop the ability to think and discuss globalization. This would be the same in other countries.
I think globalization has already advanced a lot. Transportation and communication technologies have already made us globalization and are developing further. Language is also solving the countries’ gap through various technologies like applications or books, translator. But globalization in the future may look like another. As always, I think we must learn and learn about globalization because we have to anticipate and prepare for what societal society will be.
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